Marketing Research

Facility Launch Coordination

We've invested so much time and effort into this project. How do we make sure the hotel launch is a success? The facility opening represents the final, yet equally crucial, phase of the project.

Pre-opening Phase and Its Specifics

A successful opening requires two to six months of preparation and a professional approach.
Even investors who built their properties themselves admit that preparing for opening requires the help of a professional team. Pre-opening is the preliminary organizational work required to launch a hotel property.
Fantalis carries out a comprehensive program for opening hotels from scratch, which consists of several stages: Hotel Opening
Launch of Hospitality Venues
Website Development
We develop and launch your property's website, in line with its positioning and list of services offered.
GDS and OTA systems
Your hotel is registered in major travel booking systems and directories, such as booking.com, Tripadvisor, hotels.com, and others.
SMM and Online Promotion
We create pages on major social networks, launch an advertising campaign across various online channels, and conduct search engine optimization (SEO) activities for your property.

All these steps allow the property to be operational within the first days after opening. Also, during the pre-opening phase, we conclude agreements with partners (travel agencies, corporate clients, etc.), select suitable sales channels, and develop guest loyalty programs.
The Fantalis team often continues to manage operational business for three to six months after the hotel's launch. After all, each project is unique, and Standards and Rules require adjustments to take into account all local specifics. We need to manage the initial wave of staff turnover. It's essential to promote the project and win the hearts of your first guests so they become regulars.
Standards, Regulations, Rules, and Instructions
This collection of documents will save you a significant amount of time training and managing your property's staff.
Your business requires a formalized system of written procedures and standards. Every business process, whether it's room cleaning, conference room reservations, or food procurement, must be described in detail, with deadlines and responsibilities.
Recruiting
Hotel experience shows that a welcoming smile from a receptionist or the "invisibility" of a maid leaves the most positive impression on guests.
Business structure
First and foremost, Fantalis experts develop the hotel's organizational and staffing structure. This involves creating the staffing table (schedule), defining the hierarchy (for larger teams), and preparing job descriptions, standards, and related documentation.
Staff Hiring
Once the necessary documentation is in place, we proceed with the recruitment and hiring of staff. Our experts carefully screen candidates, focusing on their knowledge, experience, communication skills, and other important factors. One of the main selection criteria is rapport and teamwork.
The opening ceremony of a hotel facility
The launch event should create an exceptional and memorable experience for our inaugural guests.
Essentially, this is the first event project aimed at promoting your property, the success of which will be its excellent advertising. Our team creates a detailed event program, invites creative specialists, and organizes entertainment and catering for children and adults. In addition to guests, media representatives are always invited to the opening ceremony.
In addition to the above, our team carries out additional activities:

Management system

Selects and implements a suitable property management system (PMS). For hotels, restaurants, and a channel manager for linking the PMS with online booking systems.

Procurement and menu

Carries out the initial purchase of cleaning products, food, and alcoholic beverages, and develops the restaurant menu.

Financial reporting

Implements an accounting standard (such as USALI) to determine operational efficiency, control costs, and plan revenue.
Attention to the smallest detail
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